Director General

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V V - School of Business Management India

Prof. Mohammad Masood Ahmed


Career Summary A Professor of Healthcare Management with five post-graduate degrees, one each in Management, Commerce, Economics, Psychology and Management Research, he is the Former President, Association ofIndian Management Schools (AIMS) – a networking organization of about 650 top national management institutes including IIMs, ISB, XLRI, MDI, NMIMS, etc – presently he is Director General , Vishwa Vishwani Institute of Systems & Management, Hyderabad and he was Principal Deccan School of Management for a period of 20 years . Other Professional Bodies associated with: National Council Member, Indian Society for Training & Development (ISTD) and Member Managing Committee, Association of Health & Hospital Administrators (AHHA)

He has visited more than 200 Educational Institutions in South Asia, USA, UK, France viz., B-Schools, Universities, Engineering Colleges and Medical colleges. He is well-known for using poetry and citing appropriate anecdotes in his lectures. Some globally well-known institutes that he has visited are: Harvard University, Stanford University, Wharton, Kellogg, John’s Hopkins, MIT, London Business School, and London School of Economics.

Visiting Professor: He is Visiting and Guest Professor at more than 100 institution Some popular institutes are : Indian Institute of Management, Ahmedabad (IIMA), All India Institute of Medical Sciences (AIIMS), Administrative Staff college of India (ASCI), Share-e-Kashmir Institute of Medical Sciences, Nizam’s Institute of Medical Sciences (NIMS),University of Hyderabad, Banars Hindu University Goa University, Ranchi University, Amravati University, Kashmir University, Moulana Azad National Urdu University, Mehwar University, Githam University, GLA University

Renowned Public Speaker: In addition to his regular teaching, research and consultancy in management, Prof Mohd Masood Ahmed has established himself as a renowned public speaker on unconventional topics which are of interest and practical application to people from all walks of life and of all ages – including professionals like doctors, engineers, lawyers and public servants. Some of his popular lectures, delivered in India and abroad, which are of great use and applicability in day-to-day situations, are: Lifestyle Management, Preventive Healthcare, Managing Married Life,, etc. Management Lecture Series cover: Management Lessons from Mythology, Indian Poetry, Bollywood and Work Life Balance.

Faculty Development Programmes: Prof Masood, as President, AIMS in 2011-12, initiated faculty development across the country and 15 one-day faculty development programs were conducted with a participation of 1113 faculty members of 312 management institutes -- which is acclaimed by many as a national movement.

AIMS National Management Week: AIMS has launched another initiative for the first time in the history of AIMS, it has requested Member institutes to celebrate AIMS National Management Week, every year during 1st to 7th August, beginning in August 2012 itself by conducting various academic and community social responsibility activities.

Prof Masood is also the Expert Committee Member of National Board of Accreditation (NBA) and he is also the Member of 3 member Core Committee of AICTE to design the Model Syllabus of MBA

Asian Education Leadership Award: His contributions to management education in India and South Asia as President (AIMS), Member, Executive Board of AMDISA and Principal, Deccan School of Management have been recognized and he has been conferred the coveted and prestigious Asian Education Leadership Award on 25th September, 2012 in Dubai.

Foreign Countries visited: USA, U.K, France, Australia, Malasiya, UAE, Thailand, Maldives, Sri Lanka, Pakistan, Bangladesh, Saudi Arabia, Nepal and Bhutan